Maybe people just like the idea of referendums?
I've got another blog post on the Opinium site (link here) about whether people really want a referendum on the EU or just like the idea of referendums generally with a bit of polling data to back it up.
The reason for looking at this is that we regularly see commentators and politicians citing polls that say the public are in favour of a referendum on EU membership. Before this they were polls saying the public wanted a referendum on the Lisbon Treaty and before that it was the EU Constitutional Treaty and the Euro.
But the flaw in these polls is that they don't measure intensity. Our questions ask using an agreement scale (Yes - definitely, Yes - probably, No - probably not, No - definitely not, Don't know/no opinion) but you can only really measure intensity by asking people to prioritise. YouGov do a "pick the top three" most important issues question and even among UKIP voters, 'Europe' is only selected by 32% and 20% of Conservative voters.
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